For some reason I find virals about beer to, on average, be funnier than those offered by most other industries. This could be because I like beer, or because beer lends itself more easily towards sillier humour (which I also happen to like). This viral from Carlton Draught, the Australian brand with the wonderfully comprehensible tagline “made from beer”, is a prime example.

I particularly like the final crash (you’ll see what I mean). Much like in their previous fantastic offering - ‘a big ad’ - they managed to make fun of advertising, which is also something I happen to like. Clearly there’s a lot to like here, so have a look at “Look up, It's Sky Troop” for yourself.