Tim "Drag Queen" Shier spoke at the Cerebella (a.k.a. Geek Girl) event that took place last night, and made quite an impression on the ladies. Tim was there to punt the BrandsEye Blogger intiative. Quirk also provided some excellent cupcakes from Charly's Bakery.

The focus of the evening was on how to build your own brand. It presented a starting point from which to approach launching your own business and a way to meet people with a similar mindset.

Nikki Friedman spoke beautifully and accessibly about the importance of finding your own story and using your differentiated talent. While this may all sound fairly airy fairy, it is in reality a pretty tough thing to do. I'd like to see the discussion evolve into some practical steps we can take to direct our personal brand (or business) goals (I have to thank Nikki for letting me chat her ear off, and for offering some valuable insight into how you would negotiate that). 

Thanks to Sarah Blake, Max Kaizen and Nikki Friedman (Max hosted the evening eloquently) for putting it all together. I enjoyed the bubbly, and met some interesting women. No Tim, I don't mean you.