The first two days of Idea Bounty have been an amazing ride so far. We’ve just reached 300 registered Creatives, so thanks for the support!

We are going to keep the blog fresh and tasty. First Lyall Coburn opened up our ‘Idea Bounty Interview’ series, and today we have a revealing and slightly cheeky interview with Joe La Pompe – the undisputed ‘king of the copied ad’. Nobody really knows who ‘Joe’ is, so we were lucky to get an interview (thanks to some back ally negotiations via Facebook).

Joe’s site has a cult following and is the hall of fame for name and shame if you have ever knocked off someone else’s advertising idea. (Did you see how I rapped there?).

We wanted to chat to Joe because his site only exists due to the proliferation of ‘repeated’ ads. It begs the question, are ad agencies the best place to get great ideas? What makes their ideas so original? Stuff for a bigger debate perhaps?
Check out the interview here.

We also had a ton of questions on Wednesday so we decided to post about the experience and give you all the answers. You can find that here.

Enjoy.