After I watched The Weezer Snuggie infomercial I actually searched for The Snuggie on Google. And yes, it’s for real. I know - cringe. The spoofed infomercial is a viral ad made to promote the exclusive Weezer Snuggie as well as the latest Weezer album, Ratitude. Apart from having the priceless LOL factor, the Weezer guys actually followed through on the offer. You can get the exclusive Weezer branded Snuggie with the new album for $29.99! Call now, this offer is limited.
Quirk is a marketing agency. Born digital. Driven by creativity. Disciplined by results.
A blog on the convergence of marketing and technology from the minds of Quirk
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How an Infomercial Can Promote a Band
by Mari Basson
2009/11/07
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