Think
Research
By 2013, there will be over a billion HTML5-capable browsers in use – time to consider a switch?
Shared by Kurt Muller.
Great campaign
The Hellman’s mayonnaise campaign in Brazil detecs what you have in your shopping basket and suggests recipes based on that – cool!
Shared by Daniel Neville.
Food for thought
Here’s a great list of resources on mobile geolocation.
Shared by Teresa Pechau.
Brain power
Meet the datasexual – the urbanite who’s obsessed with their personal digital data.
Shared by Carmia Lureman.
Create
Great campaign
Nike turns users’ ‘sweat’ into currency – the more you run, the more credits you get towards Nike’s online auction.
Shared by Matt Wilkinson.
Cool idea
To raise awareness for the Free Zimbabwe campaign, Facebook Friend requests were sent from Robert Mugabe.
Shared by Teresa Pechau.
Fun stuff
What would happen if the characters in Game of Thrones had Instagram?
Shared by Daniel Neville.
Engage
Research
It turns out people don’t like advertising, and are leading to its decline.
Shared by Catherine Scott.
Great campaign
O2 achieved an incredible 117% engagement on their Priority Moments campaign.
Shared by Maryam Samee.
Inspiration
Take a look at some of these awesome mobile designs.
Shared by Kurt Muller.
Lessons learnt
Take some valuable lessons out of this list of social media catastrophes (PDF doc).
Shared by Matt Swarts.
Optimise
Research
Facebook has revamped its Success Stories tab with a new look and updated case studies.
Shared by Samantha Jackson.
Performance
Google’s adverts perform much better than Facebook’s – and here are some stats to back it up.
Shared by Stefan Schoof.
In fact, some companies – notable automotive giant GM – have decided to pull their Facebook adverts altogether.
Shared by Jason Warner.
Mobile tech
FNB has pioneered a new way of cashless payment – based on mobile phone GPS.
Shared by Samantha Jackson.
